Turn conversations into conversions

Bring personal shopping to your site with DigitalGenius Shopping Agent. Drive revenue, increase conversions, and delight customers with real-time, conversational product discovery experiences.

Keep the decision moving

Make asking effortless

Help shoppers choose confidently

Model wearing a pink polka-dot satin mini dress
Is it lined? I don’t want satin that clings.
BlackOut• AI Agent
Yes, it’s fully lined, so it skims rather than clings. It fits true to size with a relaxed shift shape.
Would it work with tights in winter?
BlackOut• AI Agent
Definitely. It looks great over sheer black tights, with a fine knit on top when it’s cold.
Ask me anything...Would it work with tights in winter?
Model wearing the Milford cotton peacoat in washed black
Milford Cotton PeacoatWashed Black · Organic cotton twill
£239
How does it fit?
BlackOut• AI Agent
It’s a shorter peacoat in organic cotton twill, so it sits at the hip with room for a knit underneath. Most people take their usual size.
Ask about this coat
How does it fit?Is it warm enough for winter?How do I care for it?Will it go with jeans?
Ask me anything...
Which pair is best for walking all day?
BlackOut• AI Agent
Black suede runner with cream stripesSuede runner
Black leather trainerLeather trainer
Dark brown suede court trainerSuede court
UpperSuede, nylonLeatherSuedeSoleCushionedSlimCrepePrice£149£169£139StockIn stock2 leftIn stock
The suede runner has the most cushioning, so it’s the comfiest for a long day on your feet.
Do the runners come in half sizes?
BlackOut• AI Agent
Yes, UK 6 to 11 including halves. The 8.5 is running low, so I’d grab it soon if that’s you.
Ask me anything...Do the runners come in half sizes?

Answer product questions holding a purchase back, without sending shoppers elsewhere for help.

Turn common product quetions into conversation starters that shoppers can open with a tap.

Compare products side by side, and recommend the best match for what the shopper needs needs.

Turn product questions into sales

Grow sales from existing traffic

Help more of the people already visiting your store find the right product and feel ready to buy.

Make each order worth more

Recommend complementary products that fit the shopper's needs and give them a reason to add more to their cart.

Serve more shoppers, around the clock

Handle routine buying questions without a person joining every conversation, freeing your team for customers who need more help.

Answer tomorrow’s questions today

Ask Genie to find recurring buying questions, then improve your product pages so future customers can shop with greater confidence.

“To get 24/7 coverage has been so helpful for our customers who we know shop late in the evening.”

Ren Kerekere

Ren Kerekere

Senior CX & Systems Manager, DreamCloud

Read the DreamCloud story

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Help undecided visitors find something they want to buy

Welcome visitors with promotions and campaigns to drive engagement, and build a pre-purchase customer experience with personal advice on their terms.

Take shoppers through to purchase with agentic commerce

Guide shoppers from first click to checkout. Link the experience to attributed orders and revenue to show its contribution to growth.

Help shoppers choose with advice that learns and adapts

Shopping Agent’s self-learning AI adapts to individual customers and activity across your store. Buying advice stays relevant to shoppers’ needs as interests and shopping patterns change.

Keep your team in control

Ground answers in your range

Use your catalog, policies, and product expertise to guide answers and recommendations.

Make personal shopping feel like your brand

Set the tone for product answers and recommendations, so buying conversations sound like your team. Use ready-made components to design a branded experience for your storefront.

Review answers before launch

Test realistic shopping scenarios and refine guidance before rollout.

Set action and handover limits

Define which actions are permitted and when conversations hand over to your team.

Works with your ecommerce stack


Bring personal shopping to your site

Bring personal shopping to your site

Book a Shopping Agent demo